Mobile Governance (m-governance): Mobile governance(m-governance) aims to leverage wireless and new media technology platforms, mobile devices and applications for delivery of public information and services to all citizens and businesses. It aims at widening the reach of, and access to, public services to all citizens in the country, especially in the rural areas by exploiting the much greater penetration of mobile phones in the country. It also leverages the innovative potential of mobile applications in providing public services.The overall strategy aims at making India a world leader in harnessing the potential of mobile governance for inclusive development. The initiative has been conceptualized and formulated by the Ministry of Electronics and Information Technology (MeitY), Government of India. Centre for Development of Advanced Computing (C-DAC), a MeitY organization, is the technical implementing agency for the project.
Mobile Seva is an innovative initiative aimed at mainstreaming mobile governance in the country. It provides an integrated whole-of-government platform for all Government departments and agencies in the country for delivery of public services to citizens and businesses over mobile devices using SMS, USSD, IVRS, CBS, LBS, and mobile applications installed on mobile phones.The diagram below depicts the various components of Mobile Seva.